The Hottest Tequila Right Now: JAJA | Recipes and Recs
It is no question that JAJA is THE hottest tequila now. The founding team includes Maurice Tebele and Martin Hoffstein and it’s the tequila of our generation. Not only does it boast a smooth taste, but its bottle and branding is unapologetically photo-worthy with a design that us millennials particularly can’t get enough of. Triple distilled and thoughtfully crafted, JAJA is sweet and herbal - inspired by the lightness of free-spirited days and intimate nights.
JAJA features two delightful versions - Blanco and Reposado.
Triple distilled for a smooth experience, Blanco offers subtle notes of black pepper and citrus fruit while capturing the essence and sweetness of its only ingredient — Pure Agave Azul.
Triple distilled and aged for six months in fine oak barrels for a rich and elevated experience, Reposado (En Ingles “Rested”) offers hints of vanilla, oak, honey, and caramel.
Pronounced “ha ha,” this tequila is authentically sourced and is produced sustainably and responsibly. As if JAJA couldn’t get any cooler, it partners with the Tequila Interchange Project (TIP) to support bat friendly farms and preserve sustainable, traditional practices in tequila production. To put it simply, JAJA is the only tequila to sip now (and for many years to come). Here’s some to-die-for JAJA cocktail recipes perfect for sipping with friends and celebrating the good times together.
Pomarita
1.5oz JAJA Blanco
¾ oz pink peppercorn grenadine
¾ oz lime juice
Thin slice of habanero
Dash of bitters
Top soda water
Island Mule
1.5 oz. JAJA Blanco
1.5oz Pineapple Juice
½ oz. fresh lime juice
2-3 dashes grapefruit bitters
Top with Ginger Beer
Garnish Lemon Peel
Grapefruit Tequila Spritzer
1.5 oz JAJA Blanco Tequila
1.5 oz Grapefruit Juice
Top with lime soda
Sparkling water
Cucumber slices and rosemary to garnish
Hard Thyme Lemonade
1.5oz Blanco Tequila
4 oz Thyme-Infused Lemonade
Thyme Sprig
JAJA’s Revenge
Ingredients:
4 slices of cucumber
2 large basil leaves
1 ½ oz. JAJA Blanco
½ oz. fresh lime juice
½ oz. simple syrup